Productization and marketing
When will you benefit from productizing a product or service?
- What does your company sell?
- What need does the product or service fulfill?
- Is the selection clear?
- Is purchasing easy?
- How do you stand out from your competition?
- What is the message of your communication?
When a product or service has been skillfully productized, the brand will stand out, communication and marketing become easier and sales work more efficient!
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